“Experience counts now
more than ever.”


Joey Cummings
Chief Executive Officer

I am a writer. My strategic and creative ability have allowed me to solve marketing problems with ideas which are distinctive, human, memorable, and effective. The quality of these ideas has created long-term brand identities and made the products and companies category leaders as well as household names.



EVP/ECD, Y&R, New York
EVP/ECD, Bozell, Chicago
EVP/Chief Creative Officer, TracyLocke (Omnicom), Dallas, Los Angeles, Denver
EVP/ECD, Ted Bates, New York
SVP/ECD, Board of Directors, Saatchi & Saatchi, New York
SVP/Group Creative Director, DDB Chicago
VP/CD, Leo Burnett, Chicago
Writer, William Cook Advertising, Jacksonville, Florida


ADDY – Tostitos/Frito-Lay
ADDY – Dial Soap
11th Intertoto Congress First Place – Illinois State Lottery
19th Annual Mobius International Advertising Competition – Illinois State Lottery
22nd Annual International Broadcasting Awards – McDonald’s
2003 Ad Slogan Hall of Fame – “I like my chicken finger lickin’ good”
Advertising Age – 100 Best and Brightest
Advertising Age – Awards in Television 100 Best TV Commercials – McDonald’s “Daddy’s Girl”
Advertising Age Hot Stuff – Kodak
Advertising Age McMahan’s 100 Best
ADWEEK – Creative All-Star
ADWEEK – What’s New Portfolio – Best Work – M&M Mars
ADWEEK Best Spots – Vegisnax
ADWEEK Firsts – In-Movie Theater Advertising – Pepsi
ADWEEK Hottest Creative Agency – TracyLocke
ADWEEK Top Executive Women
Andy Award – McDonald’s
Andy Award of Excellence, Advertising Club of New York – McDonald’s
Andy Award of Merit, Advertising Club of New York – McDonald’s
Art Direction Animation Awards – Kentucky Fried Chicken
Batchy Awards – 4 Golds – Illinois State Lottery
Backstage Magazine – The Hits Keep Coming – “Hello Taco Bell”
Best of Show Chicago Addy Awards – Illinois State Lottery
Brandweek Top Sales – Doritos
Broadcasting Awards 1st Place – Illinois State Lottery
CA Advertising Annual – “Slack Outfit” – Illinois State Lottery
Cannes Film Festival Lion – Illinois State Lottery
Chicago International Film Festival Best Local Series Silver Hugo – Illinois State Lottery

Chicago International Film Festival 1st Place – McDonald’s
Clio – Enhance Shampoo & Conditioner
Fortune Magazine – People to Watch
Golden Image Award – “You’re overdue at the library”
Grand Effie – General Foods International Coffees
International Film and TV Festival of New York Finalist – Illinois State Lottery
Kodak Grand Cru – Business to Business Olympic Sponsorship for Kodak
New York Times Business Day – Kodak Olympics NBC Gold
Screen’s Agency All-Star – Chicago
Shoot Magazine State of the Art – General Foods International Coffees
The Art Directors Club 61st Annual Exhibition – McDonald’s
The One Show Gold Pencil – McDonald’s



Elephants & Africa

Born & Raised

Savannah, Georgia